I've been using
Jasper regularly since 2021, and there's no denying it's one of the best AI writing tools on the market. But recently, I decided to try out another AI content tool: Writesonic. As it turns out, it's a solid Jasper alternative. Both apps produce quality content, but they approach the process differently.I spent time digging deeper into both apps to see how their features and workflows stack up. Here's what I discovered in the Jasper vs. Writesonic showdown.
Writesonic vs. Jasper at a glance
Here's the gist: if you want more personalization and control over the content output you get, Jasper is the way to go. It has some excellent templates to work off of, but it also lets you go freeform a lot easier—that flexibility can be really important in the content creation process. That said, Writesonic serves a very clear purpose: its templates and workflow will help you go from ideation to finished content very quickly. Read on for more details from my experience using both apps.
|
Jasper |
Writesonic |
|
|---|---|---|
|
Quality of output |
Powered by Open AI |
Powered by Open AI |
|
Best for |
Experienced marketers who want more control |
Beginners, or those looking for a hands-free experience |
|
Templates |
⭐⭐⭐⭐⭐ 50+ solid templates |
⭐⭐⭐⭐⭐ 100+ templates |
|
Ease of use |
⭐⭐⭐⭐ Takes a few trials to get it right (because of advanced features) |
⭐⭐⭐⭐⭐ Incredibly easy to use |
|
Customization and flexibility |
⭐⭐⭐⭐⭐ Allows you to fine-tune the AI workflow to suit your needs |
⭐⭐⭐ More rigid framework |
|
Integrations and supported platforms |
⭐⭐⭐ Integrates with Surfer SEO, plagiarism checkers, and DALL-E |
⭐⭐⭐⭐⭐ Integrates with more platforms, including Zapier |
|
Pricing |
⭐⭐⭐⭐ No free plan and more expensive |
⭐⭐⭐⭐⭐ Freemium model with low monthly cost |
Jasper and Writesonic are powered by the same AI models—but Writesonic is more transparent about it
The latest version of GPT released by Open AI is called GPT-4, and people are pretty excited about it. Most AI writing tools are still powered by GPT-3.5 (which is astounding in its own right), but Jasper and Writesonic have both integrated the updated model into their AI engines. In theory, this means that the content outputs you get from them are more accurate and sound more like a human.
There is a difference here, though:
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Jasper automatically selects the AI model it thinks is best for your project, which may or may not be GPT-4.
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Writesonic, on the other hand, allows you to choose the AI model you want to apply: GPT-3.5, GPT-4, or the forthcoming GPT-4+.
Here's Jasper's announcement, and it tracks: when using Jasper, there's nowhere to select your model.
Jasper’s AI Engine gives you instant access to the world's best models, including GPT-4 + an array of others, as soon as they launch.
— Jasper (@heyjasperai) March 14, 2023
Our engine automatically selects the right model for the job, then layers in Google facts, SEO tools, and more.
And here's Writesonic's interface, where you can choose which model you want.
I don't notice any significant difference in content quality on the two apps, but Writesonic's transparency—and the ability to control it yourself—is a huge bonus, I think.
Writesonic is more beginner-friendly
Writesonic and Jasper offer a smooth user experience, but Writesonic's workflow makes it more suitable for beginners. When you first sign in to Writesonic, you'll immediately see all its templates neatly organized into categories.
To get started, you just select a template, provide details about what you need, and hit generate. Boom—the tool spits out content for you. It's a very hands-free experience, great for those just dabbling into generative AI or who aren't as skilled at prompting yet.
For example: let's say you want to write a long-form article. Once you select an article template in Writesonic (e.g., AI article writer 4.0), all you need to do is provide your topic and keywords, and it'll generate title ideas, an outline, and a full SEO-friendly blog with a stock photo. If you're yet to do keyword research, the template can even provide a list of potential keywords for your article (whether these keywords are relevant or not is for you to figure out).
The entire workflow boils down to something like select template > input details > get content. It varies a bit based on the template, but they're all straight to the point like this.
Jasper, on the other hand, has a more complicated process. When you navigate to the blog category from your dashboard, you'll find templates for sections like intro, topic, and conclusion. Seasoned content writers will appreciate this approach because it offers more control to the human writer, but it may be too much for a newbie looking to generate a complete article from scratch.
If you want to generate a full article on Jasper, you can, but it's less straightforward. First, you'll need to switch to the Boss Mode plan (which starts at $59/month for 50,000 words). And you still can't jump straight in as you would with Writesonic. Instead, you'll navigate to the Documents section and choose between Freeform with any template and Workflows. The freeform option lets you work alongside Jasper with commands and prompts (I'll get into this in a bit). But let's look at the workflows first.
If you select a workflow, you'll again have to choose between three modes:
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Focus mode allows you to co-write with Jasper.
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Chat mode turns Jasper into a friendly chatbot like ChatGPT.
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Power mode opens a drawer of templates (workflows) for creating different types of content.
Honestly, I was a bit confused the first few times I used the tool—I had to head over to their boot camp to watch a few videos. The upside to Jasper's more complicated workflow is that the input fields end up being more structured. With fields like Audience, for example, the final output tends to be more relevant—it forces you to answer the questions a solid content marketer should.
In the end, Jasper gives you a lot of options, which is great. But if you need a quick fix, Writesonic will be right up your alley.
Jasper is more flexible and offers more control
Both Writesonic and Jasper have an impressive selection of pre-bundled templates that can handle the entire content creation process. But Jasper's "freeform" model, which I alluded to above, is a huge asset for advanced marketers who prefer to be more involved in the process. And arguably, humans should be more involved in the process.
Selecting the freeform template option from Boss Mode will open up a blank document similar to Google Docs. From there, you can interact and co-write with Jasper AI using the Focus or Chat mode. In either case, it serves as an AI writing assistant that can take commands and work however you want.
In Focus mode, put on your creative hat, and command Jasper to write in a specific style or like a specific person. As the AI tool writes, you can add context, tweak outputs, iterate inputs, and direct it on what to do—or not to do. Jasper will generate short, medium, or long content depending on the specified output length when you run a command. If you want it to add more content, click Compose.
In Chat mode, Jasper becomes a chatbot like ChatGPT. You can converse with it using prompts or speak to it like a real-life writing assistant with voice commands.
As you create commands and workflows on Jasper, you can save them as recipes (pre-built workflows) for a repeatable process. And if you struggle to come up with the right prompts, there's an avalanche of recipes available in the Jasper community that you can use until you develop yours. Here's an example.
Mastering the art of giving Jasper the right commands takes some practice. But once you get into it, you'll be impressed by the level of personalization and creativity you'll unlock.
Writesonic, on the other hand, is more restrictive. Since it has a template for everything, there's little room for personalization. You can't co-write with it or fuss with the outputs as the AI tool works. The outputs always follow the script that a template was designed with, so it ends up making the content feel a little more boilerplate.
You don't have the option to use commands or create repeatable workflows for your use case as you would with Jasper. Writesonic does have a freeform template called the Sonic editor, where you can ask the AI tool to create a specific type of content, but once you hit Write with AI, it keeps going until it's done—with Jasper, you can get involved and tweak outputs along the way. For that reason, Writesonic's freeform editor feels kind of like another template.
If you plan on making AI writing tools a vital part of your content marketing workflow, you'll find more value in Jasper: the ability to fine-tune it and work with the bot ensures you get truly unique content that's personalized and suitable for your use case.
One last note: Jasper also offers more control in its AI art generator. You can specify the mood, style, and medium you want your art in—it prompts you to get specific. If you want Jasper to draw inspiration from Pablo Picasso or Norman Rockwell, just choose from the list of famous artists and painters. You can specify this kind of detail in your prompt when using Writesonic (which uses the same AI image model), but Jasper helps you along by offering you a list. Jasper also always offers four outputs, so you have options.
Writesonic is more affordable (and offers a generous free plan)
Jasper and Writesonic both offer three pricing tiers that scale with word count. And that's where the similarities end.
Writesonic quickly differentiates itself with a free plan that includes 10,000 words/month and access to all 100+ of its templates. The free plan runs on GPT-3.5 and excludes features like bulk processing and Surfer SEO integration, but it's still a relatively generous free plan, especially compared to Jasper, which doesn't have a free plan at all.
For paid plans, Writesonic starts at $19/month, and you get 60,000 words with one user seat. It unlocks GPT-4 and GPT-4+ (when it arrives). If you want more users or more words, the next option is $49/month for 200,000 words. As your word count needs increase, so do the price and number of user seats.
Jasper is noticeably pricier. Again, there's no free plan. The paid plans start at $29/month for 20,000 words (remember, this is compared to $19/month for 60,000 words on Writesonic). At this price, you get access to 50+ templates but not the documents and long-form writing assistant, which in my opinion, are Jasper's most important features. This means you can't create long-form articles with Jasper until you buy a higher plan: Boss Mode. That starts at $59/month for 50,000 words and five user seats. And the price continues to scale.
One last thing that's worth mentioning: with Writesonic, the number of words you get on a particular plan depends on the quality type. If you choose Premium quality (GPT-3.5), you get those 60,000 words for $19/month. But once you switch to a higher quality (Superior GPT-4 or Ultimate GPT-4+), your word count drops by half.
The difference in features and pricing is clear. If you're a freelancer, blogger, or business on a budget, Writesonic is your best bet. But when control and flexibility matter, Jasper has more value to offer.
Writesonic has more integrations
One place Writesonic really shines is with integrations. It integrates with Surfer for SEO, DALL-E for image generation, and Copyscape for plagiarism checking—and it connects to WordPress in one click.
And because Writesonic connects with Zapier, you can connect it to thousands of other apps too. Here are some examples:
Zapier is a no-code automation tool that lets you connect your apps into automated workflows, so that every person and every business can move forward at growth speed. Learn more about how it works.
Jasper falls a little short in this area. It also integrates with Surfer SEO, DALL-E, and Copyscape, but because it doesn't integrate with Zapier, you'll have to manually copy and paste content outputs from Jasper to your desired platform—whether that's WordPress, social media, or anywhere else.
Jasper vs. Writesonic: Which should you use?
Either Writesonic or Jasper would be a great addition to any content marketing tech stack, but they're ideal for different scenarios. Jasper is better for experienced marketers with a budget, who want more control over the output. Writesonic serves more inexperienced marketers who need some hand-holding (and don't have a budget)—and it's the best choice if you want to be sure your AI writing tool integrates with the rest of your tech stack.
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